Much awaited and highly anticipated Asim Jofa Spring/Summer 2012 Collection will hit the market next week. Asim Jofa Spring/Summer lawn collection 2012 will launch on the 13th of February, available at all leading stores nationally and Internationally. This year Jofa decided not showcase his collection in exhibitions but took old-school route of going directly to retailing. Iman Ali has again modelled this year’s summer lawn collection 2012. Though using sketches of women from different walks of life, endorsing Asim Jofa are used for promotional purposes, is quite a brilliant idea. Catch few glimpses of the Asim Jofa’s summer lawn prints and store locations both nationwide and abroad.